Make your customers feel valued and important, and they’ll be loyal for years to come
For today’s consumers, customer experience is much more than simply providing good customer service. The U.S. market is fiercely competitive, and loyalty shouldn’t be taken for granted. In fact, 59% of Americans would turn to a new brand or company for a better service experience.
By focusing on the whole customer experience, you’ll make your customers feel valued and important. This way, you can guarantee they’ll be loyal to you for years to come.
Make a good first impression
A bad first impression is hard to shake: make sure your store is tidy, your team is friendly, and your website is fully functional to make that first visit perfect.
Build connections
Ask questions and show your personality. This will help customers develop a personal, emotional connection with you.
Make things easier
What can you do to make it simple to do business with you? Maybe you can text them coupons, or create a mobile app so customers can order and pay with their smartphone.
Encourage loyalty
Loyal customers are worth up to 10 times as much as their first purchase. Devising a loyalty program is a great way to make customers feel wanted and willing to spend more money with you.
Communicate the right way
48% of Americans have interacted with companies on at least one social media network. If your customers reaching out via social media, make sure you respond professionally and promptly.
Make good recommendations
Try encouraging customers to add similar or complementary items to their purchase. If you make good suggestions, they will trust you and return to shop with you again
Turn negative experiences into positive experiences
News of bad customer service reaches more than twice as many people as praise for a good service experience. Make sure you reach out and do all you can to put things right.
You can learn more about the difference between customer service and customer experience in our previous blog. No matter the size of your business, you should make providing a great customer experience your priority. At ReachOut Business Solutions, we’re committed to helping you fulfill your potential. Our proven strategies will help your business grow in the competitive U.S. market — contact us to learn more.
Sources:
https://www.helpscout.net/75-customer-service-facts-quotes-statistics/
https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
https://reachoutsol.com/2015/12/14/5-tips-for-delivering-the-best-customer-experience/
